Hi, I’m Vik

I find the real problem behind the brief, then design the clear, accessible fix.

I’m a Senior Interaction Designer who brings research, interaction design and systems thinking together to help teams make better decisions and build better services.

Vikas Verma, Senior Interaction Designer
  • Senior Interaction
    Design
  • UX research &
    journey mapping
  • Accessible
    design systems
  • End-to-end
    delivery
About me

From founding studios to designing products and public services.

I’m Vikas Verma, Vik for short. Before co-founding Syntaxa Studio (opens in a new tab), I spent four years as a Senior Interaction Designer at Shelter, designing donation, fundraising and careers journeys, mentoring UX designers and helping shape its design system. Today, I lead UX and UI design at Syntaxa, the studio I co-founded with Ana, where we combine design and development to turn ideas into polished, accessible digital products.

Earlier in my career, I ran a creative studio for almost seven years, leading a small team across branding, research and web design. From winning briefs and managing projects to building lasting client relationships, that experience shaped my commercial mindset and end-to-end approach to design. I do my best work in collaborative teams focused on making digital experiences work better for the people who use them.

Experience

  1. 2026 – presentCo-founder and UX/UI DesignerSyntaxa Studio
  2. 2022 – 2026Senior Interaction DesignerShelter
  3. 2021 – 2022Product DesignerFuneral Print Service
  4. 2019 – 2021Product DesignerBike Stamford Brook
  5. 2012 – 2019Founder and Creative DirectorAstoundesign, creative studio
Download full CV (PDF, 80 KB)
Featured work

Selected work

A selection of recent projects showing how I investigate problems, understand user needs and turn research into practical, accessible solutions.

How I work

Good design starts with the right problem.

I bring together user needs, evidence and organisational goals to help teams make better decisions — from defining the problem to delivering accessible, effective experiences.

  • 01: Shape the problem

    I challenge assumptions, investigate user needs and use research to establish the right direction before jumping to solutions.

  • 02: Bring people with me

    I work across product, content and engineering to bring different perspectives together, build shared understanding and influence decisions.

  • 03: Raise the standard

    I build accessibility and consistency into the work through thoughtful interaction design, reusable patterns and design systems that support better experiences.

Beyond the screen

A few things I enjoy

Outside of UX, I spend time building and driving RC cars, taking photos, travelling and hanging out with my cat, Gizmo.

Let’s talk

Let’s make something work better.

Available for senior UX and interaction design opportunities.

Senior Interaction Designer creating accessible, evidence-led digital experiences.